Revisiting your content strategy every now and then could help you keep up to date with current trends and how to better reach your customers. Many businesses are seeking to improve their content marketing strategies this year. To keep your audience engaged, incorporate your content marketing strategy into your overall digital marketing plans. Why your…
Did you know there is a software that helps meet your customers’ expectations? Did you know that it also helps you become closer to other departments with its 360-degree view? If you’re looking for that software, then Salesforce is for you! Dennis, the customer engagement officer in Technical Global (our fictional company), was unable to…
This year is a fresh start to invest in solutions for your growing business. Whether your organization is small or big, technology plays a huge role in catching up with your competitors. Having access to efficient tools will help increase your customer service, sales, and productivity. The new normal has changed the way consumers make…
Every position in a business has its own challenges. That’s why our team would love to help you and your employees find the perfect business solutions. On our articles and social media, we will show videos that address business pain points from a c-level perspective. The animated clips will display the challenges of a growing…
A new year means a new beginning for your growing business. Last year was difficult for everyone because of the COVID-19 pandemic. We all have been through a lot in 2020, but now, you and your customers will experience a well-deserved fresh start. It is time to find creative ways to be closer to your…
Where are your customers? Are they window shopping or in their favorite cafe? Wherever they may be, you’re sure about one thing: they are probably on their phones right now, surfing the web or posting on social media. An article from Backlinko showed that there are almost 3.81 billion social media users worldwide in 2020.…
Right now, you are wondering why you currently have no leads. It is an exhausting feeling to go through all the hard work but not being able to reach your sales quota. This situation shows that you and your team need to enhance sales strategies and find solutions that will reach the expectations of your…
According to a McKinsey research that Salesforce shared in 2019, nearly half of companies today are looking to integrate artificial intelligence (AI) into their business but some are still struggling to reap the benefits of their AI projects and initiatives. Salesforce mentioned that this was due to the difficulty surrounding data management and data science,…
In executing customer relationship management (CRM), you should know that it has a life cycle. This begins with marketing, moves to sales, then goes back to marketing and sales to keep the relationship. The roles of CRM are usually sharing files, showing sales, messaging colleagues, integrating emails, and using dashboards. However, Salesforce, the #1 CRM…
Bringing your business to the digital world can be difficult, especially at this time. The pandemic pushed businesses to take the necessary precautions to protect their customers in purchasing their products. Most of your employees are encouraged to work-from-home, and your customers shouldn’t haveto compromise their safety when reaching out to your business. This shows…
