Many weeks later, you still don’t have any leads. It’s a frustrating feeling that you didn’t see any new potential prospects in your email. Tired of that exhausting cycle? Don’t worry, we’re here to show you the solutions! You can spot prospects by checking if your company’s products and services match their needs. If they…
Every consumer deserves safe and accessible banking, especially during this pandemic. We at Third Pillar are grateful for the strong and lasting partnership with UnionBank of the Philippines in providing viable solutions that have helped customers adapt to the new norm. Third Pillar and UnionBank worked together to provide a seamless online banking experience, digitalizing…
Thinking about increasing your customer satisfaction rate? Would you like to have a system that improves your marketing strategies and productivity? Then choose Salesforce! This software has plenty of benefits that will help your company’s growth in surprising ways. Back in 1999, Salesforce launched customer relationship management (CRM) in the cloud, and this type of…
As customer demands and expectations evolve, so do the marketing strategies needed to keep them satisfied, hence the evolution of customer relationship management (CRM) services. Salesforce CRM is the world’s leading CRM software and has shown thousands of companies the power of their services. Your customers are the single most valuable asset to your business,…
It’s no surprise that the majority of businesses are working to improve their digital presence. The numbers are growing each year as marketers focus more on technology, like marketing automation softwares, to stay updated with trends and have more efficient workflows. Marketing automation allows marketers to automate what otherwise would be repetitive manual tasks like…
It takes a lot of work and money to bring in new prospects. However, building brand loyalty is cheaper and more profitable. How is this possible? All you have to do is make a customer retention strategy. Making this type of plan is important for your company’s progress. Imagine having your known customers unsubscribing and…
In this fast-growing world, businesses are shifting from on-premises software to cloud services. It is happening because bringing data to the cloud makes it simpler for companies and employees. This type of technology is growing more users worldwide. However, you must know the difference between Software as a Service (SaaS), Platform as a Service (PaaS),…
One of the challenges IT leaders faced in the past, was not being integrated into every business process. Chief Information Officers mentioned that “IT was treated as a support function instead of a business partner.” (Iyer, 2020) Today, IT is considered an integral part of most businesses as it has proven to be vital to…
Micro, small and medium enterprises (MSMEs) contribute greatly to the Philippine economy, but running these types of businesses has several challenges, especially in the age of the coronavirus 2019 (COVID-19) crisis. These include working capital, access to credit and regulatory requirements. Worry not, however, because there is a way for MSMEs to adjust smoothly to…
About 45% of companies are doing digital marketing for their business but have no defined strategy. If you are one of these companies, we listed down 15 ways a digital marketing strategy can help you transform your business
